Deverellsmith: Showcasing Industry Leadership Through a Strategic Podcast Approach
The Brief
Deverellsmith wanted a podcast strategy to position themselves as leaders in their industry. They needed a long-form content solution that would showcase their expertise while creating a steady stream of social content to share across platforms, particularly LinkedIn.
Our Approach
We worked closely with Deverellsmith to develop a flexible podcast strategy that didn’t rely on a studio setup. By making the production portable, we could travel to guests and record episodes in their offices or other convenient locations. This approach attracted high-profile guests, including top executives from Canary Wharf Group and other industry leaders, resulting in engaging, insightful conversations.
The Result
The podcast successfully positioned Deverellsmith as thought leaders in their field, fostering deeper connections with key clients. The high-profile guest lineup further strengthened their credibility, while the social media snippets performed exceptionally well, driving increased engagement and extending their reach across LinkedIn.
Citroën and WeAre8 set us a clear challenge: create four dynamic documentaries that spotlight Citroën's collaborative efforts with its partners to spark social change. Presented by Love Island’s Jamie and Camilla Thurlow, our mission was to craft a content series that not only illuminate these partnerships but also inspire action, showcasing a commitment to positive, sustainable progress.
